Apr 2, 2011

Vinacafe 1

Vinacafe (or Vinacafé Bien Hoa JSC) is a Vietnam-based company involved in the production, processing and distribution of coffee and instant cereal mix.It is an affiliate of the Vietnam National Coffee Corporation (abbreviated "Vinacafe"),a Hanoi-based, state-owned corporation under the Ministry of Agriculture and the Food Industry, which deals in the production, processing, export, and import of coffee.Established in 1969 at the Coronel Coffee Plant in Biên Hòa, Đồng Nai Province by French engineer Marcel Coronel, the company was handed over to the state when Coronel and his family left Vietnam at the close of the Vietnam War. The plant successfully processed its first batches of instant coffee in 1977. The Vinacafé brand was established in 1983, and the company became a joint stock company in December 2004. Its coffee products have been awarded the title of "Highest Quality Vietnamese Product" since 1995. The company's director is Mr.Phạm Quang Vũ.

History
The colonel coffee factory was founded in 1969 by French engineer Marcel Coronel, with the aim of affordable coffee for export to France. When Colonel left Vietnam in 1975, took the provisional revolutionary government, the management of the plant. Two years later, in 1977, the plant successfully coffee.Vietnam the first batches of direct access to the Comecon was incorporated in 1978, exports of coffee Vinacafe in the Soviet Union and other Eastern Bloc countries to start. Vinacafe The brand was founded in 1983. After the dissolution of the CMEA in 1991, returned Vinacafe focus on the domestic market and new export markets are examined. Joined Vinacafe was successful "3-in-1" line of instant coffee was introduced in 1993, and has worldwide.n in 60 countries in 1995, the Vietnam National Coffee Corporation was established by decision of the government, a summary of a number of smaller companies, including plantations.Based of Bien Hoa coffee plant and about 49 other coffee in Hanoi this state parent company operates under the Ministry of Agriculture and the food industry in the production, processing, export and import of coffee, as well as many other products related to agriculture such as food and industrial crops, fish, machinery parts, and so on. Vinacafe Bien Hoa was a public company in December 2004. Since 2005, the domestic market share Vinacafe instant coffee 50%, edges of Nestle's share of 33%.